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This/That is lead by Brad Todd, a strategic-minded designer, and Yannick Nelson, a design-loving strategist. Together with a team of talented collaborators, we help growing companies and startups craft distinctive and impactful brands.

This/That is lead by Brad Todd, a strategic-minded designer, and Yannick Nelson, a design-loving strategist. Together with a team of talented collaborators, we help growing companies and startups craft distinctive and impactful brands.

This/That is lead by Brad Todd, a strategic-minded designer, and Yannick Nelson, a design-loving strategist. Together with a team of talented collaborators, we help growing companies and startups craft distinctive and impactful brands.

This/That is lead by Brad Todd, a strategic-minded designer, and Yannick Nelson, a design-loving strategist. Together with a team of talented collaborators, we help growing companies and startups craft distinctive and impactful brands.

This/That is lead by Brad Todd, a strategic-minded designer, and Yannick Nelson, a design-loving strategist. Together with a team of talented collaborators, we help growing companies and startups craft distinctive and impactful brands.

Brad Todd

Brad Todd

Brad Todd / Partner / Creative
THIS—
Brand + Creative Strategy, Illustration + Graphic Design, Messaging
THAT—
Two First Names, Husband + Dad, Athlete + Coach, Foodie (No Bananas), Font Aficionado.
THIS—
Brand + Creative Strategy, Illustration + Graphic Design, Messaging
THAT—
Two First Names, Husband + Dad, Athlete + Coach, Foodie (No Bananas), Font Aficionado.
THIS—
Brand + Creative Strategy, Illustration + Graphic Design, Messaging
THAT—
Two First Names, Husband + Dad, Athlete + Coach, Foodie (No Bananas), Font Aficionado.
THIS—
Brand + Creative Strategy, Illustration + Graphic Design, Messaging
THAT—
Two First Names, Husband + Dad, Athlete + Coach, Foodie (No Bananas), Font Aficionado.

Brad is a careful listener: he takes it all in, from the big picture to the minute, subtle details. He's generous with his time, always willing to lend support and uniquely gifted at encouraging people to talk about what matters most. His quiet demeanor doesn’t always give away the depth of his passion yet it is all there and shines through when he shares his work. Though Brad favors simple, evocative shapes, his work is far from simplistic. Rather, it reflects his intuitive ability for synthesizing and distilling information he’s collected down to its essence and bringing it to life visually. The results are clear, thoughtful and robust designs that help our clients push their own boundaries.

Brad is a careful listener: he takes it all in, from the big picture to the minute, subtle details. He's generous with his time, always willing to lend support and uniquely gifted at encouraging people to talk about what matters most. His quiet demeanor doesn’t always give away the depth of his passion yet it is all there and shines through when he shares his work. Though Brad favors simple, evocative shapes, his work is far from simplistic. Rather, it reflects his intuitive ability for synthesizing and distilling information he’s collected down to its essence and bringing it to life visually. The results are clear, thoughtful and robust designs that help our clients push their own boundaries.

Brad is a careful listener: he takes it all in, from the big picture to the minute, subtle details. He's generous with his time, always willing to lend support and uniquely gifted at encouraging people to talk about what matters most. His quiet demeanor doesn’t always give away the depth of his passion yet it is all there and shines through when he shares his work. Though Brad favors simple, evocative shapes, his work is far from simplistic. Rather, it reflects his intuitive ability for synthesizing and distilling information he’s collected down to its essence and bringing it to life visually. The results are clear, thoughtful and robust designs that help our clients push their own boundaries.

Yannick Nelson

Yannick Nelson

Yannick Nelson / Partner / Strategy
THIS—
Brand + Digital + Content Strategy, Program Management, Localization

THAT—
Dancer, Explorer, Pen Collector, Bookworm, Cheese Snob, Occasional French Translator.
THIS—
Brand + Digital + Content Strategy, Program Management, Localization

THAT—
Dancer, Explorer, Pen Collector, Bookworm, Cheese Snob, Occasional French Translator.
THIS—
Brand + Digital + Content Strategy, Program Management, Localization

THAT—
Dancer, Explorer, Pen Collector, Bookworm, Cheese Snob, Occasional French Translator.
THIS—
Brand + Digital + Content Strategy, Program Management, Localization

THAT—
Dancer, Explorer, Pen Collector, Bookworm, Cheese Snob, Occasional French Translator.

Unrelentingly curious, Yannick finds great joy in exploring the inner-workings of—quite literally—everything. She can typically be found ecstatically quizzing people on what drives their personalities and passions and mapping out her thoughts on extremely large sheets of paper. Having been immersed in a variety of different cultures growing up and different industries as a professional, Yannick has fashioned herself a translator in very literal and abstract sorts. Outside of being fluent in multiple languages, she shines at helping others interpret unfamiliarity, simplify complexity and bridge the analytical with the conceptual.

Unrelentingly curious, Yannick finds great joy in exploring the inner-workings of—quite literally—everything. She can typically be found ecstatically quizzing people on what drives their personalities and passions and mapping out her thoughts on extremely large sheets of paper. Having been immersed in a variety of different cultures growing up and different industries as a professional, Yannick has fashioned herself a translator in very literal and abstract sorts. Outside of being fluent in multiple languages, she shines at helping others interpret unfamiliarity, simplify complexity and bridge the analytical with the conceptual.

Unrelentingly curious, Yannick finds great joy in exploring the inner-workings of—quite literally—everything. She can typically be found ecstatically quizzing people on what drives their personalities and passions and mapping out her thoughts on extremely large sheets of paper. Having been immersed in a variety of different cultures growing up and different industries as a professional, Yannick has fashioned herself a translator in very literal and abstract sorts. Outside of being fluent in multiple languages, she shines at helping others interpret unfamiliarity, simplify complexity and bridge the analytical with the conceptual.

How it all began

Emus + Beer

Mariana Pickering of Emu Systems brought us together for our first joint project. A couple of years and several clients later, sipping a pint at Denver’s Union Station, we decided to make the partnership official and create This/That.

Mariana Pickering of Emu Systems brought us together for our first joint project. A couple of years and several clients later, sipping a pint at Denver’s Union Station, we decided to make the partnership official and create This/That.

Mariana Pickering of Emu Systems brought us together for our first joint project. A couple of years and several clients later, sipping a pint at Denver’s Union Station, we decided to make the partnership official and create This/That.

What we do

Capabilities

Capabilities

Strategy
  • Brand Strategy
  • Content Strategy
  • Brand Management
  • Brand Assessments
  • Customer Research
Strategy
  • Brand Strategy
  • Content Strategy
  • Brand Management
  • Brand Assessments
  • Customer Research
Strategy
  • Brand Strategy
  • Content Strategy
  • Brand Management
  • Brand Assessments
  • Customer Research
Strategy
  • Brand Strategy
  • Content Strategy
  • Brand Management
  • Brand Assessments
  • Customer Research
Identity Design
  • Visual Identity
  • Naming
  • Collateral Design
  • Illustration
  • Packaging
  • Environmental Design
  • Copywriting
Identity Design
  • Visual Identity
  • Naming
  • Collateral Design
  • Illustration
  • Packaging
  • Environmental Design
  • Copywriting
Identity Design
  • Visual Identity
  • Naming
  • Collateral Design
  • Illustration
  • Packaging
  • Environmental Design
  • Copywriting
Identity Design
  • Visual Identity
  • Naming
  • Collateral Design
  • Illustration
  • Packaging
  • Environmental Design
  • Copywriting
Web + Apps
  • Design
  • Development
  • Information Architecture
  • Wireframing
  • Prototyping
  • E-commerce
Web + Apps
  • Design
  • Development
  • Information Architecture
  • Wireframing
  • Prototyping
  • E-commerce
Web + Apps
  • Design
  • Development
  • Information Architecture
  • Wireframing
  • Prototyping
  • E-commerce
Web + Apps
  • Design
  • Development
  • Information Architecture
  • Wireframing
  • Prototyping
  • E-commerce
UI/UX
  • UI/UX Design
  • User Research
  • User Testing
UI/UX
  • UI/UX Design
  • User Research
  • User Testing
UI/UX
  • UI/UX Design
  • User Research
  • User Testing
UI/UX
  • UI/UX Design
  • User Research
  • User Testing
Localization
  • Globalization
  • Internationalization
  • Translation + Transcreation
Localization
  • Globalization
  • Internationalization
  • Translation + Transcreation
Localization
  • Globalization
  • Internationalization
  • Translation + Transcreation
Localization
  • Globalization
  • Internationalization
  • Translation + Transcreation
Digital Presence
  • Social Media Strategy
  • Digital Strategy
  • SEO/SEM
Digital Presence
  • Social Media Strategy
  • Digital Strategy
  • SEO/SEM
Digital Presence
  • Social Media Strategy
  • Digital Strategy
  • SEO/SEM
Digital Presence
  • Social Media Strategy
  • Digital Strategy
  • SEO/SEM

© This & That, LLC — 2019

© This & That, LLC — 2019

© This & That, LLC — 2019

© This & That, LLC — 2019